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You can change your life by opening a home business! However, before starting that exciting new home business, take a step backwards to get yourself prepared to make sure you start the right business. The Official Home Business Guide can help you find the best home business to fit your needs.

If you are ready for all the success a home business can bring, it will happen quickly. Keep the following tips in mind when starting your new home business and consult the business opportunity reviews at The Official Home Business Guide to ensure the home business of your dreams.

Money and Success are Not Always the Same

When preparing to start a home business, keep in mind that money and success do not always mean the same thing. While money is vital, it does not always measure the success of a home business. You should measure the success of your home business in many ways. The most important way is by how happy your new business makes you. While this may sound a little corny to some, happiness is crucial to the success of a business. Nobody wants to do something they hate. If you dread every moment of operating your business, it will suffer, not to mention how you will suffer. Are you making money doing something you enjoy? Does your home business allow you to make enough money to pay all your bills and stay home with your children or take the time off you desire? If so, congratulations, your business is a success.

Your Income is Up to You

The great thing about being a business owner is that the income you make is totally up to you. Owning a home business does not automatically guarantee an easy paycheck. You must work hard to be a success, but you have more control over your income than with a regular job. If you want more money, work more, work harder, and change the rules as you see fit. By controlling the amount of work you do, you control the income you earn. This is one of the greatest benefits of starting a home business.

You Must Lead Your Business to Success

You can’t sit back and think business will come to you just because you have opened a home business. You must be a leader with a diehard passion for success. Your business will not make it if you let it sit. Having passion for your business makes it fun and something you look forward to every day. You must work your business to lead it to success.

Always Keep Learning

Along with reading the home business opportunity reviews at The Official Home Business Guide and choosing the right business for you, keep learning to keep your business successful. Attend classes and conferences. Read books on running a business and for the type of business you start. Always stay up to date on the latest forms of marketing, especially internet marketing. Take notes in a notebook and refer to it often. The greatest business leaders in the world are always learning and pursuing new information on doing business.

Don’t overlook the importance of choosing the “right” business for you. By taking advantage of the vital information available at The Official Home Business Guide, you will ensure you put your efforts into a legitimate, lucrative, and successful home business.

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Viral marketing strategies are becoming implemented more as we’ve come to know more about it’s power to propel a business faster. Viral marketing has really taken off in the last couple of years and with it, so have many of the viral marketing examples and strategies in which people are utilizing. In the course of just the last year we have seen some amazing software products and several programs in which to spread your viral marketing campaign farther.

In any viral marketing campaign, there are certain things that a person or company has to keep in mind. For one thing, behind every campaign there has to be some type of gain or incentive for the person to want to pass the message on. Campaigns that don’t really give back to the sending party, most likely won’t benefit from viral marketing advantages.

For example, if we are speaking of cases of viral marketing for list building, many viral marketers have taken to using tell-a-friend forms. But, regular tell-a-friend forms are not usually enough to give a person the needed incentive to push a campaign along. It’s for this reason we started seeing products such as Viral Friend Generator come into play. With Viral Friend Generator, we seen that by adding a third step to the process, we could add a bonus of some type to the sending party. Prior to this, regular tell-a-friend forms weren’t really hitting the mark.

In some cases of viral marketing it doesn’t always need an incentive such as material goods to be effective though. In fact, the most successful viral campaigns are the ones that are created with emotion being involved. People that have been touched either by compassion, laughter, or shock are usually the most effective. If a person can have some type of profound experience by receiving a message this can spark a huge viral campaign. We don’t have to look very far to find campaigns of this type online. With the advent of video being used so much in marketing these days, it has completely impacted the way in which viral campaigns are developing.

Blogs are becoming much more viral friendly as well. Some of the WordPress plug-ins that have been developed for boosting people’s posts in many of the Social Bookmarking sites, or RSS submission services are really getting amazing. It’s so great to see some of the technology that’s coming out with helping in viral marketing. But, remember to use some of these plug-ins you do need to have a WordPress blog hosted on your own hosting account. Otherwise, most aren’t created for use with such blogs created on Blogger or on WordPress’s own servers.

There are a few very good products and strategies that have come to very good use for marketing viral. Definitely one of my favorite outlets these days for re-branding and creating my own versions of viral marketing software came with a membership I got with the guys at IMBuzz softwares. Each month I get a brand new one, and each of these has always been of very good quality. It’s one of the best memberships I think I’ve ever been a part of. Since I’m in the viral marketing niche, these softwares suited my business like a glove with some key advantages for viral marketing! I’m also a huge fan of Viral Spiral. It’s helped a very good friend of mine and myself to create a good sized mailing list, and also provided a place to help people along with their online marketing careers. It’s great to be able to do this virally, plus help people at the same time.

If you have ever been interested in implementing what is now available to you with viral marketing, there really couldn’t be a better time than now. We are living in a perfect time with access to some very powerful platforms and programs to help with your viral marketing campaigns.

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Viral marketing is based on how humans behave naturally . The easiest way to describe Viral Marketing is to compare it to word of mouth marketing. ‘Viral Marketing’ is a term that emerged in the late 1990s during the first great internet boom and while many of the buzzwords and wisdoms to emerge from that age have cheerfully and gratefully been forgotten, the notion behind viral marketing is as relevant today as ever. One example of successful viral marketing is Hotmail, a company, now owned by Microsoft, that promotes its service and its own advertisers’ messages in every user’s e-mail. However, viral marketing is one of the easiest and cheapest things you can do to grow your online presence and turn your efforts into a money maker.

Viral marketing has definitely gained its popularity over the global network. More and more businesses are adopting this marketing strategy to gain their fair share in the market. The approach developed by Hotmail in increasing its number of subscribers is one classic example of viral marketing.

How Hotmail Did It

Hotmail is one of the first web-based email provider that gives away email addresses for free. Their marketing approach starts by giving free web-based email addresses and additional services. Each of the messages sent with a Hotmail address has an advertisement at the bottom that goes: “Get your private, free email at http://www.hotmail.com.”

Then, of course, Hotmail subscribers will use the service to send messages to their friends and colleagues. These friends and colleagues will get the message and read it, and then clicks on the link at the bottom. They will also sign up and be a subscriber like what the sender did. Then these new subscribers will also email their own set of friends. The cycle goes on and on.

This is why viral marketing has the power of reaching thousands, even millions, of people in such a short time and with little effort from the one who initiates it.

Elements of Viral Marketing

Dr. Ralph Wilson, an e-commerce consultant, named six elements or basic principles of viral marketing. A viral marketing technique need not have all of these, but the more principles it follows, the more powerful the strategy will be.

1. Give away products or services. This is the first and most basic principle of viral marketing. When a person hears the word “free,” it elicits the interest in him and will avail of that free product or service, for sure. Having cheap or inexpensive products may also do the trick, but “free” will give much faster results.

Patience is important in viral marketing. Giving away products for free may not earn profit today but if the business gets to develop customer base by giving something for free, it will soon generate income for them.

2. Easy transfer to others. The medium used to carry the marketing message to other people should relatively be easy. Viral marketing has been powerful over the internet because of the ease of communication the technology offers. Email, web sites, software downloads are just some examples that can be used in viral marketing.

Also, it is better that the message be short for easy copying and transmission. Simple and short but straight to the point is best, just like Hotmail’s advertisement at the bottom of each email sent out.

3. Scalability from small to very large. When viral marketing is used as a marketing style, it is best that the business is prepared for rapid growth. In cases of increasing web traffic thru viral advertising, the web owner should make sure that the host server is prepared enough to handle the expected increase in traffic within a short period of time.

This should not be taken for granted; else, it will defeat the purpose of doing viral marketing. Once people notice that the site takes a long time to load, they will just leave and forget about it. That means an automatic loss of potential customers.

4. Exploit motivation and behaviors. A marketing strategy that builds on motivation and behaviors of people for its transmission is a definite plus. People love to be popular. This motivation will drive them to communicate to more and more people to be known.

5. Utilize existing networks. According to social scientists, an average person has about 8 to 12 members in their close network of family, friends and colleagues. Moreover, internet gives way to creating a bigger network circle. Learning to use these existing networks in viral marketing will yield better results.

6. Take advantage of other’s resources. Viral marketing need not consume all your resources away. Using other web sites in posting your articles, for example, will get them read by a large number of people without the need of creating your own web page.

It is best to learn these basic elements or principles of viral marketing first before actually doing it. Being to aggressive without doing your homework may just lead to damage instead of success. Try to adopt those that may be applicable to your product. Use all of the principles, if possible, for a more successful output.

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What the Experts Say and My Twenty-Two Years of Experience

You’ve dreamed of making it big, having no money problems, driving the nice car and living in your dream home with no financial worries. If you are struggling to make it in a home business, join the crowd! The experts I’ve read put the number of home business failures by the fifth year at 90-95%. Not very encouraging is it. But hang on, don’t leave this page yet, there’s good news…

Picture Yourself…

But first let’s dream a little. Picture yourself for a moment, getting HUGE deposits in your bank account on a regular basis, let’s be conservative and say just $7,828.90 per month (I will tell you why this number is significant later if you like). All of the sudden you life gets much easier. Your not a millionaire yet, but you can drive the kind of car you want to drive (Compliments of your home business), pay all of your bills on time, get out of debt, and maybe even buy your dream home. The month to month money struggles are over!

Then let’s take it step further, let’s say that your checks grow to $19,297 a month! That’s $231,640 per year. Not only are you living well, but you can put some money aside for retirement. And that’s not the best part, it’s residual income. You can relax, spend time with your family, take frequent vacations, set your own hours and work only when you want to work! How’s that for freedom…

But that’s not as far as you can go. Take a moment and consider this— You can give it another push and create whatever income you desire! I know you are thinking right now that all this sounds great, but is it really possible for me? I want to submit to you that it is not only possible, but highly probable if you follow the instructions on this page…

Make Your Dreams Come True…

I want to give you some information that could very well make your dreams come true.

We’ll start with some home business facts; A recent IDC survey indicates that the average income for income-generating home office households is $63,000 a year. 89% with household incomes greater than $80,000 have a home office compared to 14% of those with incomes below $25,000. In other words, those who make the money, have a home office!

Let’s take a look at what the numbers really mean. It is estimated that there are 1,500 home business startups every day in the US alone. That’s 10,500 startups per week. If we use the highest reports of failure rates (worse case)… 95% fail, that means that there will still be 525 of those starting this week, in business five years from now….

On this page I am going to show you how to improve your chances of getting in that top 5% exponentially! You don’t have to become a failure statistic!

My Ups and Downs…

My name is Ray Matthews and I have been working at home since October of 1986. I passed the five year mark in 1991 and my income at that point was triple what I made as an Test Engineer at NCR Corporation and I did it from the comfort of my home. I’m not saying that to brag, I just want you to know that I’m not just some guy on the internet blowing smoke and giving you some information without some experience behind it. But let me tell you it’s been a lot of years of ups and downs, successes and failures, great gains and great losses.

I have had to have government help to feed my family at times— you do what you have to do— I even lost a house to foreclosure once and I have made a six-figure income as well for a long season. In all of the ups and downs I have noticed some patterns that caused me to prosper and when these keys were finally in place I began the journey into life long prosperity.

Are You Ready to Get Real?…

To start, let’s look at what you are probably doing right…

There are some things that you are most likely doing great at; You probably work hard, I always have. You may stay up late at night. You may not watch much TV. You may work on the weekends. You are probably sacrificing your time and even your money to get your business off the ground. And like most, you have probably felt like giving up more than many times… Well it takes hard work and some financial commitment, no matter what home business you choose.

You may have a great product or service! This is another key element but none of these are as important as what I am about to share with you. You can work until you drop, you can commit all of your money (or maybe your spouses or family’s money and your credit cards) and you can have the greatest product, opportunity, or service on the planet, but if you don’t have these seven keys in place, you will most likely end up like the 90-95% that don’t make it after five years.

I want to attempt to convey to you some real reasons for failure, that if you deal with these properly, you CAN’T FAIL!

Here is a list of seven keys that I have noted over the last twenty-two years that will cause me or anyone else attempting a home business to do well and prosper.

Secret #1

A Solid Plan + Consistent Action = Consistent Success

Businesses are not built overnight. It takes consistent planning along with consistent follow up in order to succeed long term. When you work for someone else, as most of us have, you usually have to clock in or report at a specified time, work a certain number of hours, and leave at the same time every day. While you are there you are forced to focus on the tasks that are given to you to perform and you do them consistently, every day, week after week.

When we work at home, it’s much more difficult to keep a schedule of consistent activity. It takes dedication to a set of specific tasks, performed on a consistent bases, in order to succeed in any home business.  Here is the key that I have found.

Before my wife quit work here recently to help me in my business, I wasn’t getting much sleep. I had a daily list of things I was determined to get done each day. I had to be the taxi during the day along with, it seems like, a hundred different thing I had to do to keep my four children at home going. The key is this— make the list of daily activities, and perform those tasks every day!

Make a plan, and stick to it. You can be extraordinary and ahead of the pack if you do this. And remember, you won’t have to do this forever, just until you get your business moving.

I want to show you how to develop a winning plan and then it’s up to you to stick with it!

Secret #2

Three Ways to Generate Cash

If you don’t have cash flow, everything stops! You can’t advertise, you can’t pay your bills, you just can’t keep going. This leads to reasons number five, six, and seven why home businesses fail. There are three solutions to this:

One is borrowing money. Borrowing is good in some circumstances, but should be avoided unless you have great confidence in your ability to pay it back. The other problem with borrowing is that it takes you longer to get into the profit mode.

The second solution is to get a job and work your home business part time. Here the drawback is it takes longer to get your business up and running and takes all of your spare time. This is probably the safer than the other two however.

The third way is to have a w

ay to generate immediate cash flow with very little cash out. Find a company that provides a way to generate consistent cash flow whenever you need ,then you can have the cash you need to live on and pay bills while you build your long term residual income business.

I am going to share a company and a product with you in a minute that will do just that!

Secret #3

Relationship Building is Vital to Your Success

If you are new to business and marketing, the learning curve can be a HUGE barrier to your getting your business started. Long term success and big business ownership comes with teamwork and training. You need to think like a manager of assests, with support above you and team players to magnify your efforts. Long term relationships are vital to the life of a business if you want a long term business that will bless your children and their children.

One solution would be to hire some talented people and surround yourself with people who will catapult your business to success. Again, you need lots of cash to do that. And support just doesn’t exist unless you can pay for the training and consulting you need to insure your success.

The best solution is to join with a company that allows you to be an independent business owner, but supplies you with all of the support and training you will need at little or no cost to you.

To magnify your efforts you need people who will work for you without you having to pay them out of your hard earned (or borrowed) cash.

I will show you how this can be done as well… Read on…

Secret #4

Remove Work at Home Distractions and Win BIG!

Another major contributer to home business failure is the distractions that are inherent to being at home with your family during working hours.

There are many things that can steal your energy and focus if you have a business in your home. If you quit work with the intention of spending 10, 12, 14, or even 16 hours working at home, you find out pretty soon that there are real problems with taking that time to work without 101 distractions every day.

What I have discovered over the years is that your friends who visit you, your children, and even your spouse can distract you to the point of wasting not minutes or hours, but days! These kinds of distractions can lead quickly to loss of income and eventually even cause your business to fail.

You have to develop a mental toughness and determination to stick to a set number of hours per day and not be distracted. I’m not saying that you will have no social life, you just have to get control of who you hang out with and when. Set aside some time for the important people in your life, but keep your consistent work schedule. If you don’t control your time, events and people will.

It’s up to you to develop a determination to deal with only the important things and let go of the rest!

Secret #5

Deal With Discouragement – Your in For the Long Haul

All of the above can lead to discouragement and cause you to want to give up. I believe that most people quit just before their breakthrough! What a shame it would be if a six-figure income was just around the corner for you and you decided that it was just too difficult to keep going and you quit!

The best solution to fight discouragement is to deal head-on with reasons one through four above.

Another very important antidote to discouragement is to keep an attitude of thankfulness. If you have the cash flow, the support, the consistent action, and have dealt effectively with the distractions, there is no reason why you will not succeed. Keep your head up. Imagine how things will be once you achieve your goals. Forge ahead with confidence and remember that it will not be this difficult forever.

Secret #6

Illiminate Fatigue With Personal Development

Fatigue comes with the mundane tasks that must be part of your daily life to make it in business. The answer that will keep your dream alive and fight off fatigue is to keep regrouping and readjusting. What I mean by this is, you will grow as a person as your business grows. See each day as a challenge in personal development. You will learn new and exciting things, make it an adventure in personal development and growth.

You need a company that’s focused on your personal development as well as your success! That company will be successful and will help you to be your best and avoid the fatigue of not knowing what to do and when to do it.

I have found a company that provides the tools you need to grow as a person as well as succeed in business. This is a company that really cares about you as a person, not just the bottom line!

Secret #7

Focus on One Thing at a Time

The seventh reason that home businesses fail is divided focus. Moving from one product to another, one opportunity to another, trying two or three different things at one time is very difficult to manage. You are just one person and you need to put 100% of your focus into one venture at a time. Find that nitch, lock into it, and stick with it until you succeed.

Find a proven product or company to sink your teeth into and grab it like a bull dog. If you have the right opportunity, the right product or service and you deal with these seven reasons why businesses fail, your chances of being in the top five percent will go through the roof!

As I promised, I am going to show you a company and a success system that provides you with all you need to succeed and makes the only variable your own efforts. In other words, if this opportunity fits you, then the only thing left for you to do is follow the instructions above, plug into the training and support, find some people to share this information with, and work hard until you have achieved the level of income and personal success you desire.

Don’t keep spending your hard earned cash and your valuable time on things that will not give you what you desire out of life, plug in TODAY!

www.YourSuccessCoaches.com

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Every day, new businesses are introduced to the Internet. The business owner believes that he or she will make a million dollars by producing the type of product or service that they believe everyone will want or need. Statistically, just as many businesses fail because the owners do not have the know how to stay afloat on the Internet. There is a lot of information for the novice who wants to start an online business, however, one of the best resources is home-based business magazine.

Home Business Magazine is loaded with useful information including, marketing, management, money and business start-ups. It is the premier publication covering every facet of the growing and dynamic home-based business market. Home Business Magazine is a free monthly e-magazine delivered in PDF format.

Home Business Magazine is a premier publication for the growing and dynamic home-based business market.

Home Business Magazine is edited to cover various facets of the growing and dynamic four hundreds and twenty five billion dollar a year home-based business market.

Home Business Magazine is not however, the best magazine to advertise if you are trying to reach fashion-conscious women. It is a premier publication for both new and experienced home-based entrepreneurs. Home Business Magazine is the premier publication for growing and dynamic $1 trillion home-based business.

Home Business Magazine provides cutting edge editorial that helps readers choose. Home Business Magazine Home Business Magazine is geared towards the growing and evolving home-based business market. Home Business Magazine Online offers home-based business information for home-office owners, including articles on telecommuting, home office set-up, sales and marketing, management advice, computers, business opportunities, franchising, network.

Home Business Magazine is a great place to advertise your new business if it caters to people looking for an income opportunity. They have full page ads, half pages ads, quarter page ads and classified ads.

They publish articles each month from industry experts, such as tips for prospering in the modern business market. If you want to visit their website you can even view previous issues they have posted online at their website.

They have a Money Corner section of their website where they cover tips on Investing & Retirement, Controlling Costs, Taxation, Credit Related Topics, Accounting and how to Raise Money for your Business. They also have a Telecommuting section which covers Technology related issues and Tele-Working and a Community Section which covers SBA, Family Businesses, Education, Public Speaking, Writing, Self Improvement and Lifestyles and Celebrities.

Business can be very rocky. When you start it on the Internet, is can be very confusing. You need all of the resources that you can find to insure that you will be successful.

Home Business Magazine is an excellent resource because it can advise you on so many different business matters and options that are critical to your success. It is important that you understand that you do not have to go it alone; there are people there to assist you in all aspects of your business. You’ll find it all on their website.

Create a video blog…instantly.

Starting a home business seems like something that requires a lot of complicated parts to get it working. In reality business like any pursuit needs time to learn, gain skills in, and master. Starting a home business need not be difficult, and in this article, you will find out today about how you too can start a home business of your own.

A home business has many advantages, which you can’t find in other areas. No employer can guarantee you a nest egg, and no employer can guarantee that when you choose to retire, you will still earn an income. Though a home business may not provide these things, depending on the type of business you choose to get into, you still have more of a chance to make them reality.

There are 2 ways to get into a home business. The first is with your own idea or skills, and the other is through some kind of home business opportunity. Home business opportunities can be a great idea, especially if you have never been in business before.

A home business is like a vehicle, it takes you somewhere, and it does something. This something generally is a money producing machine! As you expend effort on your home business, it produces money.

The first step in either case is doing some research. Research is the key to success, because without it we could either start a home business that is unprofitable or join a home based business opportunity that doesn’t make money.

With the countless business opportunities, you will find that they have a plan on making your home based business work for you, but with a business of your own, you will want to make sure that you have an idea to make things work, and this happens in a business plan.

Another point is how do you source products, make products or deliver a service? All of these should be thought of before you start.

A home based business can be started on a part time basis or full time. There is no need to leave employment to start a home based business. In fact it can be a great way to supplement your income, allow you to reinvest until your home based business becomes stable enough to produce you same or more than you get from your current or past employer.

Marketing is a topic which is often underestimated by some entrepreneurs. Your marketing is essential to get customers, and this has to always be geared to get new customers, and keep old customers keep coming back.

Before you start any home based business, make sure you know how you will effectively get customers consistently. There is a lot to do to get a home based business to be successful. Remember a home based business needs time, and whether you decide to join a home based business opportunity or start your own idea; always make sure that you are willing to invest the time.

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Pencarian Jutawan Internet,BioAsli

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y people are looking to change their lifestyle with the benefits of a home based business. This includes working from home, choosing your own hours, choosing the people you work with, spending more time with your kids, getting paid more but working less to enjoy the lifestyle you always dreamed of.

Unfortunately as we all know 98% of people who join a home based business fail. Why is that? I am one of the 2% who didn’t and it involves taking the right steps in the right direction without getting distracted and having a unwavering commitment to making it work. You have nothing to lose and everything to gain. The alternative is to go back to your job (just over broke). The fact is we are building a business and you may be building a job.

Often we let FEAR (false expectations appearing real) stop us from achieving what we want. Many people are missing the boat when it comes to looking for a solid home business. Instead of looking at what counts like training, mentoring, and the overall home business itself they are looking for a get rich quick scheme. And please keep in mind there is no such thing as a home business that will make you rich with you only working 10 minutes a day but what is true is you can become very wealthy by starting and running a home business. People who are successful with home based businesses are some of the top income earners in the world.

So here are some steps to take on board to start making it happen for you.

STEP ONE WORK ON YOURSELF In your process to success you need to REPROGRAM YOUR MIND, you are worth it and everyone can succeed , success is for everyone. Find a mentor who teaches mindset. Establish a strong reason WHY you want to succeed in a home based business. For example you want to work from home because you don’t want to put your children in child care, you want to buy a new home, you want to travel overseas, you want to have enough money in your retirement to enjoy life etc. Also everyday listen to and read positive material everyday. Your success is based on your own personal growth. STEP

TWO FIND THE RIGHT BUSINESS Choose the right home based business. Pursue what you enjoy, what you are passionate about. Now of course, home business opportunities vary and there are great home business companies out there and there are not so great home business opportunities out there. You need to do your research on the company. Look at the company growth, are they debt free? What is their compensation plan like? How do you get paid? What incentives do they provide? Do they have competition in their market, in other words is their product unique? Can you build internationally? Do they have a proven track record?

STEP THREE FIND THE RIGHT PRODUCT You need to look at what the market is doing. Current research shows that a wellness business is the best home based business to own today. This is due to the baby boomers driving the market and they are now aging and wanting to stay young and health and are driving a shift to the wellness revolution. You need to find a company that is one of the leaders in this industry. According to world economists the wellness industry will create 10 million new millionaires in the next eight years. This is also predicted to be people in the home based business industry. So if you become a part of this industry you could be one of these. So a company that provides unique wellness products is the one to look for.

STEP FOUR TRAINING AND MENTORING It doesn’t matter what home business opportunity you join, if you know how to build a home business you will succeed. You should look for a home business that offers free personal mentoring, free training and free training materials so you can learn how to build your business. A personal mentor who is successful and interested in helping YOU succeed will help take you to the levels of success you want.

MEET ALL CRITERIA If you can find a company that meets all these criteria that is in the wellness industry, has no competition, provides a generous compensation plan with the potential to earn 6 -7 figured income, provides free training and mentoring, then you have truly found a vehicle to success.

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Recently you hear a lot about viral marketing, but how well is it understood? First of all I’m assuming it is not some kind of viral infection that we all seem to want to catch; please let me be infected with thousands of hits to my website. It’s probably not like a computer virus that the folks at Symantec want to eradicate, but oddly viral marketing has attributes of both an infection and a computer virus. The definition of viral according to the American Heritage Dictionary is ” Of, relating to, or caused by a virus”. Well, maybe we internet marketing folks are taking liberties when it comes to defining our marketing methodologies, but it wouldn’t sound nearly as cool if I called viral marketing something like “multiple methods of complementary marketing”. So I’m willing to live with the term “Viral Marketing” if you are.

If we can agree that viral marketing like an infection or a computer virus can get stronger, thus expanding over time then the rest of this article will focus on marketing techniques that have those attributes. The reason most of got into this type of business is that we believed that getting paid by the hour or a salary was pretty limiting, and that our internet business had the potential to grow virally. Now there are a lot of internet money making opportunities out there that I would not consider to be viral marketing including things like paid to take surveys, paid to read, paid to click, and whatever other methods where you get paid directly for the time you put into it. Now your back to working for someone else and all the limitations associated with getting paid by the hour.

So what types of business opportunities or marketing techniques qualify as truly viral. Let’s start with different types of businesses:

Multi Level Marketing (MLM) companies – companies like Shaklee, Amway, Usana, and the list goes on and on. They are viral in that everyone you recruit has the ability to recruit many people under them, and you share in the profits of the whole team. Great concept, but doesn’t always pan out if your downline isn’t very active.

Affiliate Business Opportunities – Now probably everyone will disagree with me, but many of the affiliate business opportunities share the same characteristics of an MLM. Usually you profit from multiple levels of downlines, those that you refer and their own referrals. There are literally thousands of affiliate business opportunities out there like the Free Store Club, DealDotCom, or MyPowerMall, just to name a few.

Well it doesn’t do much good to have a viral business without some kind of viral marketing tools that also expand their capacity to generate traffic and ultimately income over time. The rest of this article will focus on my favorite viral marketing tools. Here are some that I use:

List builders – We are talking about email marketing here, where the intent is to build your list of people that you can solicit or advertise too. A couple that I use include YourLuckyList and ListJoe; these two are slightly different, but the idea is that your recruiting efforts are focused on building a list of people that you can email on a periodic basis. Of course you can build your own list without one of these programs. As your list grows you are reaching out to an ever expanding audience, and some of these programs offer multiple levels of referrals that make them really viral.

Writing Articles – One of the great things about writing articles is that they have a long half life, meaning they can help you get traffic to your website for years, and they get picked up by the search engines creating back links to your website, improving your search engine rankings. It is clear that writing articles is a true viral marketing method and it is free.

Downline Builders – I wrote an article on downline builders recently because they are a truly viral marketing technique because they can expand your presence exponentially. As people sign-up for the downline builder they will often become part of your downline. Advertise one good downline builder and you have the potential to get hundreds of referrals in multiple programs. This is much more efficient that promoting each marketing tool on an individual basis. My primary downline builder is Vital Viral and I have referrals 4 levels deep. So instead of promoting traffic exchanges, list builders, and other marketing tools with separate advertisements, consider using a downline builder for its viral marketing characteristics.

Without getting into a lot of detail I want to mention a few other marketing tools that have those viral characteristics that have been discussed:

* Portals like LinkScout

* Website Directories

* Web Forums

* Traffic Exchanges

* Viral sites like Free Viral

* Networking groups like LinkReferral or Reality Networkers

In my opinion for you to experience the real benefits of viral marketing you need to begin utilizing multiple marketing channels, and not get caught up in programs that focus on getting paid by the hour, but instead focus on those programs that can expand as you refer others. Ultimately this results in more traffic, better search engine placement because your site is referenced many times, and ultimately more cash in your pocket.

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Viral marketing has grown to be one of the most effective and successful methods of getting customers in the online world of business and has been referred to as an advertising miracle. This is because viral marketing can make your traffic grow exponentially from just one new visitor to become an avalanche of potential customers to your website.

Done well, viral marketing is an inexpensive marketing method with a rapid and widespread response. The term viral marketing became popular in 1997, when used to describe Hotmail and their viral marketing campaign. They attached an advertisement for their service to each e-mail sent. Customers spread the word because the very use of the service promotes further use.

Burger King is one company that has used viral marketing very effectively. In 2004, they created the Subservient Chicken website, which is one of the worst web-sites the writer has ever seen, and then used viral marketing principles to get traffic to the site. Word spread quickly, with the help of a ‘tell-a-friend’ link, the site received 10s of thousands of hits in the first few months and eventually millions. Viral marketing succeeds by bringing in massive traffic when the right tools and strategy are used.

Viral Marketing is not just about when your existing website visitors, subscribers and customers refer you to others or when other webmasters send traffic to your site. Everybody knows that recommendation is by far the best way to be introduced to others. Viral Marketing is about using ‘leveraging devices’ to multiply each stage of the recommendation process. Viral Marketing is about making it advantageous for others to help you while helping them-selves and it being advantageous for you to help others while helping yourself. The motivation is not altruistic it is ice cold commercial common sense.

Here are a few examples of viral marketing.

Submitting Articles to Article Directories and Submitters is one of the quickest and easiest ways to get instant free publicity to your web site and is also an excellent way to get links back to your site but it only becomes viral marketing when you load your article with your links and allow the article to be copied without alteration and used by any-body, anywhere.

Writing your own e-book is another method. Write a book on a subject you are familiar with and, of course, there is a market for, pack it with links to your web-site and/or your affiliate sites. Enjoy the retail sales income and the commissions from your affiliate links and for as long as you can get the full price. Then reduce the price to half with a blaze of, “I’ve made my money and now I want to help people etc.” “The price will be going up again soon etc.”

When you’ve milked it almost dry and the retail sales drop off give it away free of charge with full retail rights and allow others to sell it and keep 100% of the retail sales money, (a good opportunity for more self gratifying BS about helping people). Many people will give it away as a free bonus and you continue to get the sales from the affiliate links. This is an old ‘Guru’ trick that’s been going on for years. Easy long term money!

Using a ‘refer-a-friend’ script on your site can be very effective. Put a simple “TELL A FRIEND” link that leads to an outgoing e-mail window, pre-written from the visitor to who-ever they choose with a message and link back to your web-site. Brilliant and very effective!

Indeed, viral content is a wonderful concept and especially important to us all because we all want to expand our activities and businesses. But if you’ve never used viral marketing, these are a few ideas where you can get started. These ideas all make good viral marketing. We will not write about other methods such as: great lists, videos, email accounts or chicken and hamburger sites, those are for you to investigate.

We’re going to finish off this article writing about Viral Traffic Expansion Sites, there are several: the TrafficPowerHouse, FreeViral & VitalViral are three of them, the rest you’ll find in Google. You actually get a clone of their web-site; put your own web-site on theirs in THE prime position, quite free of charge. You then market the clone, others join and market their own clone with your web-site in the second position etc. etc. The concept is explained fully on their web-sites, they are just great and they’re all free, exponential expansion is what they provide and they’re a lot easier than writing an e-book!

Only you can decide which method of viral marketing is best for you. Inform yourself while surfing the Internet. Be doubly aware of the sites you visit and look out for a viral marketing element that the site is uses. Can you do it too?

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